Menu

Subscribe

Realm of the InterNutter

Thoughts, stories and ideas.

Why Marketers Fear The Female Geek

Why Marketers Fear The Female Geek

realgirlsgaming:

antonyjohnston:

Here is the reasoning, that drive execs and marketers to pro-actively exclude women from their audiences and to pro-actively encourage a culture in which women do not feel welcome. This is why we can't have nice things... or can we?

This is an excellent piece, by someone inside the industry, outlining quite clearly how and why so many games all but refuse to acknowledge women gamers even exist.

And it really is tough sometimes, in games. Perfectly good, reasonable people just succumb to the prevailing wisdom, feeling helpless. I've written female characters in games with attitude and agency, then been required to tone it down for fear of offending male players.

In one (unreleased) game, I was told to change a cut scene because "the woman NPC can't try to save herself, the male PC must save her." And the number of times I've had to remove snarky comebacks from a female NPC ("the player won't be attracted to her"), I can't even count.

And these were not horrible, raging sexists. But they were following market wisdom, doing what they knew publishers would require of them.

(I should add that these are all AAA games I'm talking about. The indie/mobile space I've worked in is so, so much more progressive.)

(Also saddening: almost exactly the same reasoning applies to the comic market's obsession with superheroes.)

Anyway. Great article, well worth a read.

Interesting!

Game makers: "We have never really tried to market games to women. Let's not bother with them at all."

Women: Buy and play games anyway.

Marketing department: "Lets ostracise women and exclude them from gaming. That is sure to increase our revenue."

Male gamers: "Fucking fake geek girls won't jump on my dick when I aggressively quiz them about nerd trivia."

Female gamers: "Uh. Just so you know, this is a really hostile environment. How about letting a few ladies play the lead?"

MRA: "FEMINAZI TRYNA RUIN OUR FUN!" ::Bushpig noises::

One Game Developer: Makes a game that does not sexualise, infantilise, or ostracise women and puts a girl in the lead role.

Women: SWARM TO THAT GAME LIKE NOTHING ELSE EVER.

Game makers/Marketing department: "How the hell did THIS become a breakout bestseller? There's no boobs/sex/violence!"

Male Gamers: "Girl play game? That's unpossible! Must not be 'real' game."

And the cycle continues…

Honest answers, please?

Loads of people are doing Patreon stuff.

Lots of them are visual artists, offering art and discounts on their art stores as bonuses for patrons.

Does it work for writers? What the hell do I have to offer?

If I let my readers have sneak peeks, will that be ‘publishing’ parts of my WIP and therefore making it untouchable?

I’m planning to get an agent, this year. Which means I’ll be sending sample chapters of Kung Fu Zombies off to

Read more »

Wisconsin GOP Passes Bill Banning Poor People From Buying Shellfish, Potatoes And Ketchup

Wisconsin GOP Passes Bill Banning Poor People From Buying Shellfish, Potatoes And Ketchup

weirdlet:

ayellowbirds:

isdchimera:

This is horrifying and gross, because the list includes:

  • Cranberry sauce and pie filling. (Poor people can forget about making dessert for Thanksgiving dinner.)
  • Creamed vegetables
  • Baked beans
  • Pickles
  • Pork and beans
  • Frozen veggies that come in packages featuring pasta, nuts, rice, cheese, or meats
  • French fries and hash browns
  • Sharp cheddar cheese, Swiss, and fresh mozzarella, shredded and sliced cheeses (except American cheese of course)

Read more »

Pink Poison, the Surprising New Trend That's Saving Rhinos

Pink Poison, the Surprising New Trend That’s Saving Rhinos

geekhyena:

swedebeast:

boss-of-the-plains:

lalna:

shewillpunchyouintheface:

fluffmugger:

1) Does not hurt rhinos

2) Discolours ivory (BRIGHT PINK) thus reducing saleability

3) Can be detected by airport scanners, even if ground up, thus increasing the chances you will be caught

4) Causes nausea, vomiting, and diarrhea if ingested by humans, thus driving away your customer base


Win. Win. Win. Win.

5) makes rhinos look adorable & fashionable

Considering as though it's part of some

Read more »

dantesbooty: I'm fully aware of the fact that it's a shot in the freaking dark but for my current school project I need to sell at least...

dantesbooty:

I’m fully aware of the fact that it’s a shot in the freaking dark but for my current school project I need to sell at least seven USB drives so if someone’s interested: this is a pack of four tearable USB drives, each 8GB (in total 32GB) which have been produced from 100% post-consumer recycled paper. The flash drives, named Gigs 2 Go are small enough to fit in your wallet and can be written on. The selling

Read more »

Challenge #00845-B114: Hearts Wild

The adventures of an Australian in the Everfree Forest.

[AN: The pony in this story has almost nothing to do with Steve Irwin and is a parody of several nature presenters and possibly Bush Tucker Man]

The Everfree Forest. A peculiar patch of land that has never needed a pony’s help to operate. The plants grow by themselves. The clouds have seeming autonomy. It’s whispered that the animals, there, eat each other.

It’s a dangerous place. Unsafe for the

Read more »

YO WRITERS

the-ackerman-queen:

Stop what you’re doing right now and go write 3 sentences of your story.

Every time you see this, write 3 lines.

Reblog so other writers will do the same, let’s finish these damn stories.

Read more »

Challenge #00844-B113: In Vino, Vastitas

Now, I’m not a philosopher, but I AM drunk at this moment, so I’ll attempt to discuss philosophy within my own limited eckshp- expewir- …Stuff.

“Na, na, na, na, na, na. Y’ can’t do that,” said his drunken mate. “There’s a rule, right? Anything you attempt drunk, right? Anything… you try t’ do drunk… ‘S gonna end in d’saster.”

“She’ll be right, mate,” said Kevin. “Ph’los’phy’s jus’ words, innit? Can’t

Read more »

...

pizzaismylifepizzaisking:

fuckbeingburdenedwithanypurpose:

menthol-drops-and-angel-wings:

phantasmalwordsmith:

cakefacetalks:

pizzaismylifepizzaisking:

bittbybitt:

ultrafacts:

Source  For more posts like this, follow Ultrafacts

Omfg what if you landed on a planet that supported life and the “humans” there were much more technologically advanced and they made you come back to life from your remains and you just woke up after death in a random ass planet.



Wouldn’t it be even more amazing if your remains landed on a different planet, with no life, but an atmosphere, and the

Read more »

How to help an artist:

kinomatika:

solarprotagonist:

Ditch the like button

No, seriously. If you don’t have money to help out an artist financially, the second best thing is to reblog all the things you like. While liking it does tell the artist that “hey I really like this!” It does jack shit because the only ones who will see that are me and you.

Why do you think there are so SO many posts made by people that are literally summed down to “please reblog

Read more »

Challenge #00843-B112: Relics of a Previous Age.

I think that I’ve never seen anything so stupid and so practical in all my life.

They called it The Archive of Earth. A massive tomb devoted to the Twentieth Century. And Shayde had, through adventure and misadventure, inherited the lot.

“How much of this stuff is plastic?” wondered Rael.

“Uh. After the Twenties? Loads.” Shayde was particularly uninformative, unpacking the vaults and sorting random objects. The swarming Archivaas had left her to deal with everything they didn’t recognise. Which

Read more »

amandasucks:If you're a girl and you hit, punch, or physically harm your boyfriend in any way it's still considered abuse and you're equally...

amandasucks:

If you’re a girl and you hit, punch, or physically harm your boyfriend in any way it’s still considered abuse and you’re equally as much of a piece of shit as any guy that hits his girlfriend. Seriously the amount of girls that disagree with this is ridiculous, and they’re all fucking stupid. Sorry not sorry.

Read more »